Sports Illustrated recently announced the launch of Sports Illustrated Resorts. The first resort is expected to be unveiled later this year in Punta Cana, Dominican Republic.

Located in Cap Cana, one of the largest and most exclusive resort developments in the Western Hemisphere, the property and adjacent area offer an unlimited array of activities, including golf, sportfishing, scuba diving, snorkeling, horseback riding, water sports, zip lining, biking, hiking and more.

Plans are also underway for the development of an interactive hotel and resort in Orlando as well as other exciting destinations throughout the continental United States and Hawaii.

“The mission is to provide a vibrant and interactive experience,” said Joseph Cellura, Chairman of ADMI Inc., and Christopher Schroeder, CEO of Experiential Ventures Hospitality LLC, the brands developer. “People are looking for experiences that allow them to be more active and participatory, and Sports Illustrated Resorts will create the ultimate immersive experiences for guests through the various hospitality categories and destinations we plan to enter.”

Each resort will include a host of attractions from live action sports and entertainment to quality dining, wellness and relaxation. The portfolio of properties is expected to include university locations, upscale golf destinations, chic beach clubs, eco-adventure lodges and large format resorts.

For more information, visit SIResorts.com.

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