Hyatt, one of the world’s leading hospitality brands, has announced plans to open a new luxury resort in the Caribbean by the end of 2024. The resort, named Secrets Playa Blanca Costa Mujeres, will be located in Costa Mujeres, a destination that has been dubbed the “New Cancun” for its pristine beaches, turquoise waters, and proximity to one of the world’s largest barrier reefs.

The resort will be part of Hyatt’s Inclusive Collection, which offers guests an all-inclusive experience with unlimited dining, drinks, entertainment, and activities. Secrets Playa Blanca Costa Mujeres will feature 509 suites, each with a private balcony or terrace, and some with swim-out access to a pool. The resort will also offer nine dining options, including six restaurants, a buffet, a cafe, and a grill, as well as a wine cellar with a selection of over 500 wines from around the world.

Guests will be able to enjoy a variety of amenities and services, such as a spa, a fitness center, a beach club, a theater, a nightclub, and a business center. The resort will also provide access to a golf course, a marina, and a water park nearby. Additionally, guests will be able to explore the natural and cultural attractions of the region, such as the Mayan ruins, the coral reef, the cenotes, and the wildlife.

Secrets Playa Blanca Costa Mujeres will be the latest addition to Hyatt’s growing portfolio of properties in Latin America and the Caribbean, which currently includes more than 40 hotels and resorts across 12 countries. Hyatt plans to open 20 more hotels and resorts in the region by 2024, including two more Secrets properties in St. Lucia and Tulum.

Hyatt’s Inclusive Collection aims to deliver a personalized and memorable vacation experience to guests, with a focus on quality, service, and sustainability. Hyatt’s Inclusive Collection president, Javier Coll, said: “We are leveraging this demand by thoughtfully expanding our brand footprint in new and existing destinations, building on our growth momentum and driving value for current and future owners.”

Secrets Playa Blanca Costa Mujeres is expected to open in February 2024, and reservations will be available soon.